Sunday, November 20, 2011

AvtoVAZ fills the price

Recommended retail prices for the Lada Kalina, Lada Priora, «classics" and others running the model of AvtoVAZ September 1, will increase by several thousand. Since the autumn of cars Volga car factory to rise on 0,5-3%, depending on configuration. Most price tags will switch to cars that are often bought in showrooms, - Lada Kalina and Lada Priora in the top-end configuration, Lada 4x4 and classic models. New "vases" will do for customers in the 4-6 thousand rubles more. A month after the entry into force of the new prices "AvtoVAZ" to change the scheme of work with car dealers. Cars will enter the showrooms with a fixed discount of 5,5% of the recommended value. In addition, dealers will receive a discount of 1.2% over the execution of the plan sales, 0,6% - corporate standards and 0,6% - for customer satisfaction. Plus, some car dealers, engaged in sale of "VAZ" in remote regions of the plant (the Far East, Siberia), will receive an additional discount of 1-2%. Now prices in showrooms above recommended by the approximately 5%. In addition, the annual planning of production at the Volga Automobile Plant will start from the forecasts in the market. A delivery plan for the month will regulate themselves dealers, fulfilling the planned sale. At the Moscow Motor Show, the president of the AvtoVAZ, Igor Komarov, reported that in 7 months of 2010 net profit of the plant was 24 million rubles. The head of Russian automaker noted that, despite the stop production in August due to the heat, the company plans to maintain a positive balance profitable. The current prices of cars the plant AvtoVAZ hold since May 2010. Then price labels have jumped on average by 2% due to the cost of materials and components. Prior to that, the price of the machine of the Volga car grew in February, and also by an average of 2%. In addition, in March, when a state program started recycling of cars, dealers pushed up prices for "vases" for 8 - 21%. This was done in different ways: from a simple price increase to the imposition of additional options. Vice President of Sales and Marketing AvtoVAZ Artem Fedosov said that henceforth the company will monitor the difference between recommended and actual prices from dealers. Meanwhile, Prime Minister Vladimir Putin during a rally from Khabarovsk to Chita on Lada Kalina said in an interview with one of the editions that the Russian government will continue to support the domestic auto industry through excessive tariffs, customs duties and localization of production of foreign cars in Russia. And it is raising taxes in times of crisis has become an excellent tool in the sales of AvtoVAZ, not to mention the launch of a recycling program. "No country, especially Russia, will not allow you to continually dumped on our market junk and turned Russia into a cesspool of its waste equipment. But at the same time, we do not want to undermine your business in Russia, come to us and deploy their production here, "- said Putin. Text: Olga Zabelkina.

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