BMW led by a man from India

For seven years, Christian Kremer, quite tolerably learned Russian on his last press conference as head of the Russian representation of BMW said without hesitation. He recalls how several years ago opened the first dealership in Siberia, the guests were in jogging suits. Current flaunt in evening dresses on the red carpet. Now Herr Kremer need to learn Italian - he is referred to head of BMW in Italy. The Russian office is headed by Peter Kronshnabel. Succeeded by Kremer, Peter Kronshnabel, a year older - born June 12, 1966. The university city of Pforzheim was studying international business management. In the Munich office of BMW he arrived in 1995. After the internship was a manager of products and prices in the African and Caribbean regions. Later he was general manager of market development in the Asia-Pacific, Africa, Central and Eastern Europe. And finally, in 2006, led by BMW representative in India. It is noteworthy that Herr Kronshnabel even led the local channel talk show. Either way, success in the Indian market, he has achieved, ensuring the leading position BMW. The new head of BMW Group Russia in Russian knows a dozen words. He also plays golf and rides his bike, but prefers swimming jogging, biking and snowboarding. On the question of what will be his first steps he answers: "I will correct the mistakes its predecessor." And then he quickly adds: "A joke!". Christian Kremer really have nothing to reproach. Award "Manager of the Year" he received in 2008 for good reason. Under his leadership, sales of BMW in the Russian market in seven years grew fourfold. And although declining in crisis, but not much. Now BMW's market share in the premium segment of the Russian car market is the biggest and is 21%. For five months this year have been sold 7,730 new cars BMW, a 16% increase over the same period in 2009. Major competitors are lagging behind, for the period of de sold 7,663 cars Audi (+28%) and 6,003 car Mercedes-Benz (+44%). BMW dealer network consists of 45 dealers in 28 Russian cities. The importance of the Russian market for BMW and shows that the world premiere of the 7-Series sedan was held in Moscow. Therefore, Peter Kronshnabel, the incoming July 1, will ensure that further construction of the BMW brand in Russia will be carried out on the solid foundation created by its predecessor. Until the end, the number of Russian dealers will bring to 60. A plant of the Kaliningrad plant Avtotor to increase production from six to ten thousand cars. He has already started collecting the new "five» BMW. By the end of the year will take up a new generation of crossover X3. Also, representatives of BMW promises surprises at the Moscow Motor Show. In the meantime, along with Russia's new director has shown an updated X5 crossover and declared the Russian prices. Base xDrive35i petrol version will cost $ 2.919 million rubles, diesel xDrive30d - 3,028,000 rubles. BMW X5 xDrive40d cost 3,332,000 rubles, and xDrive50i - to 3,718,000 rubles. In July there will be cars from dealers.