History of Chrysler

Walter Chrysler was born in 1875. Here is his fascinating career: 17 years - the assistant driver, 24 - Master Mechanic, 33 - Superintendent of the Western Railway of Chicago, 35 - the manager of the American Locomotive Company. Here in the chain of professions Walter Chrysler planned a sharp turn: in 1910 he bought a car. It is said that Chrysler was so intrigued by the very design of the machine that had its disassembly and reassembly, before learned to drive. As can be seen, the first car made a great impression, because two years later Chrysler got a job in the Buick, and in 1917 had already been president and general manager of the office General Motors. Another two years later, Chrysler became the vice-president of production at General Motors, however, remained in office for long. It is known that two people with strong administrative skills are rarely able to get along together. Soon, between William Durant (the president of GM) and Walter Chrysler had serious disagreements. The conflict reached the point that Chrysler, finding himself sufficiently secured, retired in 1920. His talent did not remain dormant, and soon Walter worked on the original position of the reducing agent companies. Initially, it sought to Willy-Overland to help get out of financial crisis, then came an invitation from the Maxwell Motor Car. This company has been revived with a unique and very effective means - Car Chrysler 6, Walter has developed itself with three engineers. This machine is offered at a low price, but are comfortable and memorable style. In one year it sold 32,000 cars. Finally, in 1925, Chrysler Corporation was born, which was the heir to the Maxwell Motor. Chrysler became president of the new company, not to waste time. In the same year the market has been exposed to Chrysler 4 series 58. In keeping with its name the machine developed a speed of 58 miles per hour (93 kph). Speed, of course, was furious at the time, and soon nearly 4,000 dealers sold these cars. Chrysler has made great strides for the year climbed from 57 th to 5 th place among U.S. automakers. The company continued to produce high-speed model. The next series developed a speed of 130 mph, which is almost twice the speed of the famous Model T Ford Company. By 1928, earnings were sufficient to open new offices (De Soto, Plymouth) and even bought Dodge Brothers. All the new acquisitions were extremely successful. Prices for De Soto and Plymouth ranged from 670 to 725 dollars. Thus, the machine could even buy a consumer with low income, which significantly expanded the market. At the same time, acquiring a Dodge, Chrysler and acquired the reputation of a reliable manufacturer. That Dodge brothers formed the famous car that could drive into the Grand Canyon and go from there back. Already by 1929 Chrysler was a member of the Big Three. However, the company suffered a lot. We are proud representatives of Chrysler's note that, despite all the difficulties and forced to reduce production costs, the costs of science and research has not receded. It really helped the corporation in 1933. Then it was the only manufacturer whose sales were higher sales in 1929. In the same year for the first time beat Ford, Chrysler sales volumes. Say what you like, but it was a real victory. Success has been fixed in 1934 release series Airflow (air flow). In these models, Chrysler was first raised, curved windshield and automatic transmission. During the Second World War the company to earn good money. Among the popular products made by Chrysler, were tanks Sherman M-4 (18 000 pcs.) Military trucks (500 000 pcs.) Engines for aircraft B-29 guns for aircraft, etc. In total by 1945, Chrysler set military equipment on the 3.4 billion dollars. After the war, the proceeds were purchased 11 new plants. At the same time, qualitative changes could not keep up quantitative. If all the manufacturers have submitted a number of new models, Chrysler's limited to a few. As a result, in the early 50's Corporation dropped to third place among American car companies. But it was introduced many innovations in technology. First, in 1951, was presented the first car with power steering. Then all the machines were equipped with the ignition key. Soon the system has been improved suspension. Finally, in 1952, Chrysler has broken into the cosmos. Winning the competition NASA, the rocket Jupiter win the honorable right to raise the two experimental monkeys to a height of 350 miles. It is not known, they felt a monkey, but it is not difficult to imagine how corporations treat Chrysler Koreans. After the start of the Korean conflict in 1950, Chrysler has once again started to work on the defense industry. After a successful collaboration with the government in many projects the corporation has earned 1.1 billion dollars. For many years motorists to remember the two specially designed engine Chrysler. First, in 1951, was designed Hemi V8, has unique properties. Unfortunately, the engine is a bit expensive - the price was equal to one third the total cost of the machine. This platform served as the fulcrum for the creation of the legendary 426 Hemi. This engine produces over 400 hp. with. produced specifically for sports cars. A total of 11,000 were produced and some connoisseurs believe that the Hemi is still one of the best. 426-nd ??won at various competitions, and in 1963 appeared on the market machine turbine. Turbine engine in the car - it was something new. The principle of his work was very similar to modern jet engines. For preliminary tests, it was released 50 cars, but soon the project was closed and a new engine interested in the Defense Ministry, where he was further developed. That's just about it until we know nothing ... In the 60 years of Chrysler firmly kept afloat, but suffered severely from irresponsible leadership. Mistakes were made many years ago. In the early 50's Chrysler was producing cars that are similar to a combination of different-sized rectangular boxes, representing the square style, and all other companies produce models with streamlined forms. In the early 60's the company started the production of small cars, while the consumer is in need of luxury and vast space. It seems that everything is nothing - because we know that soon the oil crisis and the demand for small cars rises. However, just before the crisis, Chrysler began offering big cars with low fuel economy. As a result, despite the fact that in 1972 and 1973 were set sales records, the consequences of the crisis still affected. The market was captured by Japanese manufacturers, who were able to move quickly according to new consumer demands. Chrysler was on the brink of the abyss - the losses were very large. In the end, to rescue the company was invited by Mr. Iacocca with 32 years of experience working for a company Ford. To resurrect the company needed a lot of money, and Chrysler have tried to seek help from the U.S. Federal Government. Rather, in aid would be denied if Iacocca is not carried out a series of speeches. In his speeches, he described in detail, what happens after closing all the factories of the corporation. Sure, the bankruptcy of a large company would deliver a severe blow to the U.S. economy. As a result of speeches in 1979 by a special act was carried through Congress and signed by President Carter. This act provided Chrysler 1,5 billion U.S. dollars. Help appeared in time just in time. Also in 1979, Chrysler's share of sales in the automotive market has dropped from 21% (1952) to 9%. Chrysler has closed several plants, fired a lot of staff, moved the entire fleet of vehicles in front-wheel drive, doubled the rate (km / liter). As you can see, the restoration succeeded. The slogan of those times were the words "If you can find a better car -... buy ". Developers have tried with might and main, to the best machines were not. In 1981, began to be made to the new machine. They helped find a solution to the financial impasse. Dodge Aries, Plymouth Reliant conquered the market, provided the profits that allowed Chrysler already in 1983, to repay the government. In the same 1983 Chrysler opened a new market sector, having started production of minivans. This is a revolution, changing the lives of many American families. And today, the Chrysler minivans dominate the U.S. market and accounts for around 20% European. Earnings growth, as always, has caused the extension. Chrysler has created many joint ventures (including the well-known Diamond-Star, along with Mitsubishi). In 1987, the company was acquired by the famous Lamborghini. So what is the fastest car in mass production - Diablo - also applies to the Chrysler Corporation. Perhaps the biggest and most profitable investment was the purchase of American Motors. Together with her to the Chrysler went right to such cars as the Eagle and Jeep. These stamps are obviously not necessary. Enough of the original was a joint company to produce components of transmission, founded in 1989 General Motors has teamed up with Chrysler for its creation. This was the first union of two American competitors. By the late 80's Chrysler has improved its service. Corporation gave a 7-year warranty on their machines. Guarantee relates both the components of the engine and car body. Specialists Chrysler claimed that after 100 000 miles on the body should not appear rust. Thinking about security in 1988, Chrysler first put airbags in all its cars, making them standard equipment. Although in 1991 the company lost nearly $ 800 million due to the slowdown in the economy, the same year he founded the Great Chrysler Technology Center in 1992, after investments in 1,6 billion dollars, built a new plant in Detroit. It is interesting to note the fact that the plant was built in the Detroit, but not in rural areas. Despite the fact that this location was less favorable from a financial point of view, Chrysler acquired a confidence in the residents of Detroit - a skilled workforce - and supported the city itself. Financial prosperity began in 1994 - the company once again set a record, earning 3.7 billion. That same year, featuring new sedans Chrysler Cirrus, Dodge Stratus. By the way, Cirrus won honorable competition, and Motor Trend named Machine of the Year. In 1995, in the same competition for the first time won a minivan. Dodge Caravan Car of the Year and became the best-selling car. Incredible demand for the products Chrysler has led to the fact that the company has received 19 other awards for sales in the same year. In 1996 was built by Chrysler's head office. In this huge building which is adjacent to the Chrysler Technology Center, you can make important decisions, to design, test, build and develop the production line to produce cars themselves. Under one roof has been focused all car production. Ease of buildings and reducing transportation costs have led to the fact that Chrysler has reached the minimal cost to manufacturers, which made it possible to obtain the maximum profit per unit of production. However, prosperity can not last long. This has proven strike of 1977, which resulted in lost $ 450 million. The strike was the longest for the thirty-year history of the plant, it lasted a month, and was attended by 1,800 workers. The Corporation continued its international cooperation with various companies. Soon was awarded a small contract with Daimler-Benz on the production of minivans. Apparently, the cooperation has proved very fruitful, because in 1998 there was a merger of the largest companies. Hard to say what fate awaits Chrysler today. On the one hand, there was an integration of production, which will increase power and gain a more advantageous position in the market. But on the other hand, the new corporation, although it is called DaimlerChrysler, soon all the same Daimler as Chrysler. Is Germanization corporation rather than dissatisfied with American workers. Nevertheless, no matter what processes were in big business, no matter how different companies merged, still vehicles Chrysler will remain as popular as before. The corporation gave us znamenitye Cherokee and Jeep Grand Cherokee, it has developed a Dodge Viper, Chrysler 300M, and many others. Let the story of Chrysler is already written and turned the last page. The history of new Chrysler vehicles is just beginning, just now from the conveyor at the plant Brampton, Canada, go zadneprivodnye new Chrysler models - Twins »300C and Dodge Magnum. It is known that the chassis and the 300C, Magnum and taking the place of numerous units and components from sister Mercedes. As said Burke Brown, chief engineer of the Chrysler Group, - the good 20%. From senior German partner received a 5-speed hydro-mechanical "machine", steering, front and rear suspension, main gear with the differential, the skeletons of seats - and various electronics. But their engines, Chrysler: a well-known 2,7 - and 3,5-liter 24-valve V-shaped "Six". And the trump card - a powerful 5.7-liter eight »Hemi. All-aluminum, but it is a traditional design, so dear to the hearts of American motorists. Hemi (hemisphere - the hemisphere) with hemispherical combustion chambers, a single central camshaft and sucker rod operated valves, 2 per cylinder. The motor of the romantic 50-x; wins at tracks NASCAR.